Introducing: Threo

4th July 2016 in General by Joshua Mott

Sigma Sport are proud to be stocking Threo - a high-performance cycling and triathlon clothing brand made by women for women.


THREO-swim-Landscape


For too long women's performance triathlon and cycling kit has just been a revamped and often ‘feminised’ version of the men’s kit. Well, the founders of Threo, Laura Mundy and Rhian Ravenscroft, wanted to change this and create kit that inspires greater participation through practical and stylish designs.

About the brand

Founders Laura Mundy and Rhian Ravenscroft are both friends and London-based triathletes with over 25 years of racing experience. Each piece in the range and colour scheme is inspired and named after a famous London training or competition venue, reflecting the brand's roots at the heart of the capital's cycling and triathlon community. Richmond Park, London Fields and 2012 Olympic venue, Hyde Park, are all represented.

Each of the eight core styles from the range has been designed specifically to cater to female cyclists and triathletes at all levels. Whether you are looking to enter your first super-sprint triathlon event or a seasoned competitor, Threo's range offers the comfort, performance and looks to excel.

THREO-cycle-Landscape

What makes Threo different?

"We wanted kit to be a part of the reason more women take up triathlon. To inspire greater participation, not something to have to endure. Kit that's practical, kit that's designed for our need, kit that will never let you down and kit that will make you feel great wearing it too."

- Rhian Ravenscroft, Threo founder

THREO-run-Landscape


It's not just about female-specific design and performance. Threo has teamed up with an Italian sportswear partner to ensure quality and world-class fabrics across the entire range. Being comfortable and knowing that what you are wearing is designed to help you empowers you to fulfil your potential and most importantly, have fun.

Examples of Threo's innovative approach to garment design are visible across the entire range. The trisuit has received plenty of attention from the media thanks to its unique women's design and innovative integrated race belt.

In other sections of the range, stand out features such as the internal jersey lining in the shorts and leggings, the high-cut waistbands and extra wide hem grippers provide superior functionality than any female athlete can appreciate.

THREO-running-Landscape


The full Threo range is available online and in-store now.

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